The sports analytical article as a dynamically evolving genre of modern sports media discourse has traditionally been studied from the perspective of linguistic stylistics, which does not fully reveal its mechanisms of verbal influence. Researching the sports analytical article within the framework of pragmalinguistics allows for a comprehensive analysis of the addresser’s communicative types, the types of tonality correlating with them and the methods of their verbalization. The objective of this paper is to systematize the addresser’s types in English sports analytical articles as well as to establish the relationship between the dominant communicative intention, tonality and its specific linguistic markers. The empirical base comprises a corpus of English sports analytical articles (110 units) of 2024 selected from digital versions of the British magazines such as ‘The Guardian’, ‘The Independent’ and ‘Metro’. The study employs discursive and contextual analysis to identify and categorize the author's communicative types along with a set of their linguistic markers. The research reveals the significant pragmatic potential of sports analytical articles that is determined by the choice of specific communicative types and corresponding types of tonality as well as the polytonality inherent in the genre.
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